Hi David, thank you for your review, and I am sorry the Dye felt like watered down paint. This product is different than a paint. It's meant to have the pigments with a translucent finish. If this isn't what you were expecting, it may be best to go over it with a solid finish, such as our Solid Color Concrete Stain to get full coverage. To help with this, please reach out to us directly; we'd be more than happy to help. -Edith